Ady Voltedge understands how businesses make location decisions, and we are skilled at translating strategy to targeted communications and marketing.
This means when we assist clients with economic development strategy it is grounded in real world business drivers and crafted with an eye toward implementation. We assist economic development organizations in planning for the future, refining their recruitment efforts and understanding their competition.
The economy is changing. Businesses growth decisions are global, not local. And talent is more mobile than ever. Without a strategic plan, you cannot effectively compete over time.
What are your target industries? How do they make decisions? How can you optimally position your geography to each? How can you best reach decision makers within each target industry with the most compelling message?
Labor costs are usually among the largest operating costs; making labor considerations central to business decision making. What industries does your current labor force support? What skills does your workforce need to gain to meet the needs of emerging industries?
Unlike other industries, one given with economic development is that you cannot change your location. But you do have options in terms of what industries you pursue and how you position your location relative to your competitors.
While most strategy and marketing work aims to lure business and site selectors to your region, a reverse site selection initiative can bring your region to them. Reverse site selection can be beneficial to your efforts to develop and market an industrial park, or reuse an underutilized facility or site.
Contact us today to find more info on our approach to economic development strategy.
Call Janet Ady at 608.663.9218 or email: [email protected]